The Entrepreneur s Journey
Автор: Alireza Sedaghatbin
Загружено: 2025-12-08
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This video comprises excerpts from a book, likely titled "Basics of Entrepreneurship," published by SAGE Publications India Pvt Ltd, which aims to provide guidance for entrepreneurs on establishing and scaling businesses. The content covers a wide range of topics essential for business success, beginning with the personal lessons learned from failure by author Sivadas Raghava, who details his experiences with multiple start-ups. Subsequent sections offer practical advice on seizing opportunities, the necessity of boldness and differentiation through a Unique Selling Proposition (USP), and the critical importance of thorough feasibility analysis and financial prudence. The sources also discuss strategic operations management, including fast decision-making, quality control, and robust reporting, alongside effective marketing and business development strategies, with a strong emphasis on leveraging innovation and customer-focused content, especially through digital means. Finally, the chapters explore the nuances of bootstrapping, product management, design (UI/UX), and the factors that make a company investible to venture capitalists and angel investors.
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