The Hidden Reason Your AI Isn't Delivering The Way You Want It To Be! l CCW UK TOUR 2025

Are your AI projects falling short? Many organizations jump into AI, but missed a crucial step: understanding its true role. In today's Experience Economy, companies no longer compete just on products; they compete on the customer experience (CX) you deliver.

In this insightful interview, CX expert Ashwin reveals the real reason AI isn't working in many strategies: it's rarely an AI problem itself, but a missing 'problem-first' approach. He shares a groundbreaking idea that could revolutionize your AI implementation: treating your AI like a new hire, complete with a 'job description'.

In this video, you'll uncover:
1. Why the Experience Economy demands a shift in your business strategy.
2. How customer experience serves as your overarching competitive advantage.
3. The critical mistake of being "AI-first" instead of "problem-first" in your tech initiatives.
4. The unique concept of defining a 'job description for AI' to ensure its success and avoid common pitfalls.
5. Actionable insights for CX leaders, workforce managers, and anyone driving digital transformation to get AI right.

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Do you have a powerful story, proven strategy, or unique perspective on Customer Experience?
🎤 Join the Virtual CX Leadership Impact Tour — where we’re spotlighting trailblazers who are redefining what CX success looks like.

📅 Reserve your virtual interview slot now:
https://calendly.com/juanita-coley/cx...
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#CXLeadership #CustomerExperience #CXImpactTour #VirtualInterview #CXTrailblazers #SolidRockConsulting

Chapters:
00:00 – Intro
01:00 – What’s Working in CX Right Now
01:33 – The Blurring of Industry Boundaries
02:03 – The Experience Economy Explained
03:08 – Is Customer Experience Being Productized?
03:42 – Product Enables the CX Value Chain
04:18 – The Leadership Challenge: AI and Problem-Solving
04:55 – Don’t Force Every Workflow Through AI
06:04 – AI Needs a Job Description
06:36 – Treat AI Like a New Hire
07:05 – Most Companies Still Misunderstand AI Roles

Learn more about Ashwin Peter
https://www.linkedin.com/in/aswinpete...


🔥 For WFM professionals and strategic leaders who want more than just tech hype
This isn’t just theory. It’s leadership, workforce management strategy, and digital transformation rolled into a real-world conversation.

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#aiimplementation #aijobdescription #digitaltransformation #leadership #contactcenterleadership
#workforcemanagement #aibusinessideas #techleadership #employeeexperience #innovation
#futureofwork #customerjourney #businessstrategy

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