you're hot & single, but nobody cares

from $13B to ghosted: Bumble’s brand Glow-Down
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what went right and very wrong with Bumble's marketing?
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//🕙Timestamps:
0:00 Intro
8:53 bumble 1.0: feminist tech darling
12:28 4 success marketing factors
25:13 2 branding warnings
26:62 bumble 2.0: IPO HIGH
31:03 bumble 3.0: desperation
37:34 2 marketing crisis
45:15 branding SOS

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