The Secret to Unlocking a Child's Potential | Samantha Ettus | TEDxLangleyED

Samantha Ettus focuses on human potential. In this provocative talk, she argues that going beyond pink and blue is essential to helping all children get from where they are today to what they could become tomorrow. At a time when princess, pink and pretty are marketed more heavily than ever before, gender stereotypes have become even more prevalent. Ettus passionately makes the case that it is only by removing gender bias from the home, the classroom, the toy stores and the media, that all children will have the opportunity to reach their full potential.

Samantha Ettus is a work/life wellness and parenting expert. She has worked with thousands of celebrities, CEOs and professionals who aim to perform at the highest levels in their professional and personal lives.

Since earning her undergraduate and MBA degrees from Harvard, Sam has become a bestselling author of four books, a writer for Forbes, a sought after speaker and host of a nationally syndicated call-in radio show. Sam's fifth book, The Pie Life: A Woman’s Recipe for Success and Satisfaction, will be published in September, 2016.

Sam has a powerful social media following and is consistently called on by traditional media outlets for her parenting and career advice. She makes regular national television appearances on shows including Access Hollywood, The Today Show, The Security Brief, Home and Family and Fox and Friends, among others.

Sam splits her time between Los Angeles and New York with her husband and three children.

This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at http://ted.com/tedx