Don't JUST Sell Candles - Expand your Products to Grow Your Business

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Are you just selling candles, or are you building a brand?

In this video, we dive into the importance of expanding your product lineup to grow your business. From branded merch like mugs and tote bags to white-label candles, discover how diversifying can boost your revenue, increase customer loyalty, and set your business apart in a competitive market.

Plus, learn tips for integrating new products online and at local events, all while keeping your brand cohesive. Stay tuned until the end for a special reveal about the candle Wade lit at the start!

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Shopify (website): https://shopify.pxf.io/c/3220226/1061...
Canva: https://partner.canva.com/5bmaR2
Craftybase (recipes, orders, bookkeeping, inventory): https://craftybase.com/?rfsn=3998285....
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SUPPLIES & EQUIPMENT
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🕯️ Candle Making 🕯️
Best Variety of WAX MELTERS for All Makers:
https://toautomelter.myshopify.com/Bl...
Fragrance Oils: https://blacktiebarn.com/collections/...
Wicks (Premier 700 series): https://blacktiebarn.com/collections/...
Maksey (luxury woodwicks, vessels, wax, oils): https://makesy.com/?rfsn=6032176.58ffde7
Village Candle Supply (CA and USA): https://villagecraftandcandle.com/?re...
Wick Holders and Clips:https://nordencandlesupply.com?sca_re...
Custom Labels, Stickers, and Tape: https://www.stickermule.com/unlock?re...
Mixing Jugs for FO/Color ½ gallon - https://amzn.to/3FwMWMm
Mixing Jugs for FO/Color 1 gallon -
Piston Funnel - https://amzn.to/3FFxqh4
Respirator Mask: https://amzn.to/3reMwCw
Color Wheel (for mixing dyes): https://amzn.to/3pdrUcj
Wooden Stirring Spoons: https://amzn.to/39mUumz
Plastic Stirring Spoons: https://amzn.to/2VcsYQk
Probe Thermometer - https://amzn.to/3PDZhDi
Infrared Thermometer: https://amzn.to/3q93rG4
Heatgun (Variable temp settings): https://amzn.to/2JjvDoz
Economical Scale: https://amzn.to/33oLWYs
Economical Scale: https://amzn.to/36cDcGI
Economical Scale: https://amzn.to/33pxSxJ
Wax Melter with spout: https://amzn.to/3v5B7rv
Pouring Pitcher: https://amzn.to/3V8yf87
Wick trimmer - https://amzn.to/3G0UzMr
Wick Trimmer (w/base) - https://amzn.to/3G3zBNb
Wood Wick Trimmer: https://amzn.to/3kBVOr4
Paper Plates (9”) for color testing/pitcher trivet: https://amzn.to/2Je8lRe
Paper Plated (6”) for color testing: https://amzn.to/39osi2y
Glass Measuring Cup (my favorite): https://amzn.to/37hxL8C
Glass Measuring Cup Set: https://amzn.to/36ft8wM
Glass Measuring Cup: https://amzn.to/39lWf3b
Pipettes: https://amzn.to/2JfOn8S

💰📦 BUSINESS, PACKING & SHIPPING SUPPLIES I USE 📦💰
Shopify (website): https://shopify.pxf.io/c/3220226/1061...
Shipping Label Printer (Rollo): https://amzn.to/3b8Lqlk
Shipping Label Pack (Rollo): https://amzn.to/3xhmKzW
Shipping Label Roll Holder (Rollo): https://amzn.to/2Ts33qF
Box Cutter: https://amzn.to/3IdYvKd
Honeycomb paper - https://amzn.to/3v01Upu
Tape Gun: https://amzn.to/3dYUycW
Packing/Shipping Tape: https://amzn.to/3u7Mb5Z
Packing Peanuts (Environmental Friendly): https://amzn.to/2OJoUqB
White Shipping Box - Pack of 50, 6 x 4 x 3: https://amzn.to/3agrmxr
White Shipping Box - Pack of 25, 6 x 4 x 4: https://amzn.to/2MN7okV
Aviditi White Mailing Boxes - Pack of 50, 5.5 x 3 1/2 x 3 1/2: https://amzn.to/3d4Dbs0

📸 Photo & Video 📸
Camera Gear (Video and Products): https://amzn.to/3oNiaq2
Product Photo Light Box: https://amzn.to/3v0haT7
Mevo Multi Stream Camera(s): https://amzn.to/3S6g3e0

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*Video sponsored by Printify