What It Takes to Build a Team Gen Z Won’t Quit

What if you could build a team so strong that people never wanted to leave.
In this episode of Good Business, Clay and Luke sit down with Jacob Karnes, a former Chick-fil-A corporate trainer, leadership coach, and author of Master Your First Job, to talk about what it really takes to build a culture that attracts and retains great people, especially Gen Z.

They unpack why apathy is rising, why human connection is becoming a competitive advantage, and how to design a purpose-driven workplace people actually want to stay in. Jacob shares practical frameworks leaders can use right away, including how to hire for values, coach with clarity, and create a feedback culture that builds people instead of burning them out.

In this episode, we cover:
Why Gen Z is leaving jobs so quickly
How purpose and community fight apathy
What Chick-fil-A gets right about culture and hiring
What personal brand really means for young workers
The WIN feedback method using What, Illustrate, and Navigate
Why praise matters more than most leaders think

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#GoodBusiness #Leadership #CompanyCulture #GenZ #EmployeeRetention #Management #TeamBuilding #Feedback #PersonalBrand #ChickfilA #BusinessCoaching #WorkplaceCulture #Operations