10 Building Blocks to Creating the Private Practice of Your Dreams Part 1

Sherry is co-owner of Central Counseling Services, a successful and vibrant group practice in Riverside, CA. Her practice serves over 625 clients a month, and she supervises a staff of 15 associates and licensed clinicians.

Sherry says, "We spend a great amount of time, energy and money learning how to become excellent therapists. We develop our skill sets to deliver high-quality services to those we serve. However, in most of our graduate school programs, we do not have any information on how to develop or manage a business.

We lack resources and know-how to step out and create a business or marketing plan. Many therapists have encumbered large student loan debt, and then go further into debt to build a private practice.

We begin to doubt ourselves and our abilities, and we do not know how to price our services. We are worried about handling our practice marketing in a legal and ethic way. We often settle for the safest route of agency of government work. After a few years, we become dissatisfied and burned out. We may even fear that we made the wrong career choice.

This program will save therapist time, money and stress as this presentation will provide hope and inspiration. It will provide practical tips for building a profitable and successful private practice, mindful of legal and ethical best practices. This presentation will help therapists move through the mindset of fear, lack, and uncertainty by providing actionable steps that can be taken, even by introverts."

Learning Objectives - After completion of the presentation the attendees will:

1. Learn at least three legal and ethical easy marketing skills they can use in their practice today.

2. Understand the legal and ethical standards of marketing and advertising.

3. Know the basic guidelines needed to develop an online presence and increase your client load while staying professional, and following legal and ethical best practices.