BCG Matrix Explained in 10 min

Welcome back to our channel! 📊 In today's video, we dive deep into the Boston Consulting Group (BCG) Matrix—a classic strategic framework that has been helping businesses make smart decisions about their product portfolios since the 1970s.

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✨ What You'll Learn:

What the BCG Matrix is and its origins.
The key assumptions behind this tool, including market share, growth, and lifecycle stage.
A detailed breakdown of the four quadrants: Stars, Cash Cows, Question Marks, and Dogs.
How companies like Apple and Google use the BCG Matrix in real-world applications.
Steps to use the BCG Matrix for making informed strategic decisions.
We’ll also cover practical examples to show you how this matrix can help you prioritize investments, identify profitable products, and phase out underperformers.

🔔 Stay till the end for key insights on maximizing your business strategy!

If this video helps you, make sure to like, subscribe, and share. Let us know in the comments which product in your portfolio is a Star or a Cash Cow! 🚀

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