Volvo Cars Unifies Consumer Experience Through “One Voice” Program | Spotlight

Volvo Cars is on a mission to build direct consumer relationships, delivering personal, effortless, and respectful experiences. To succeed with that, listening and reacting to consumer feedback is key. Having previously been very focused on consumer surveys, Volvo Cars wanted to expand the scope, looking at an experience across multiple channels to better understand the experience a customer is having.

Watch the video testimonial and learn how Volvo Cars has introduced the “One Voice” program. Powered by Medallia, One Voice ensures that the entire consumer voice is heard, paving the way for a world where customers fall and stay in love with the Volvo Cars brand.

Watch more: https://exp-now.medallia.com/watch/YB...

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Chapters:
00:00:00 - Selling the Promise
00:00:18 - Providing Freedom to Move
00:00:34 - Building Customer Love with Volvo Cars
00:00:49 - Personalized and Effortless Experiences in the Automotive Industry
00:01:05 - Understanding the Consumer Experience
00:01:21 - The Power of Consumer Feedback
00:01:40 - Becoming a Relationship-Driven Service Company

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