Episode 18 (Part 1): The “Personalities” of AI Models for Marketers

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Episode 18 (Part 1): The “Personalities” of AI Models for Marketers
Guest: Diane Hammons, Director of Digital Engagement at WG Content

👉 Watch Part 2 here:    • Episode 18 (Part 1): The “Personalities” o...  

In Part 1 of this fun two-part holiday series, host Karla Micheli of Enqbator teams up with Diane Hammons, Director of Digital Engagement at WG Content, to unpack the distinct “personalities” of today’s leading AI models — ChatGPT, Claude, Gemini, Grok, and Perplexity — and why those differences matter when you’re choosing tools for content and campaign work. Expect a holiday‑table analogy, rapid‑fire examples, and practical guidance you can use right away.

🔎 What you’ll learn
• How LLM behavior shapes answers and affects marketing workflows (AEO/GEO)
• When to pick ChatGPT vs. Claude vs. Gemini vs. Grok vs. Perplexity for different tasks
• A playful quiz to “guess the model” by its tone, and what that reveals for teams

👤 Speakers: Karla Micheli (Host) & Diane Hammons (Guest)

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📌 Continue the series: Part 2 dives into real‑world ways teams use Custom GPTs and Copilot agents to speed end‑of‑year work. Watch it here →    • Episode 18 (Part 1): The “Personalities” o...  


At Enqbator, we love helping partners stay ahead of the curve with practical, human-centered digital solutions, and this series brings that same spirit to your coffee break. Find out more at https://www.enqbator.com/