Virgin Atlantic: Up In The Air (Airline Documentary) | Our Stories

Following the story of Virgin Atlantic and how they try to turn the million-dollar company around. Subscribe to Our Stories: https://bit.ly/3lzSXhv

From its saucy scarlet clad cabin crew to the burlesque ladies that grace its fleet, Virgin Atlantic has always sold itself on being the most fun, aspirational and glamourous way to fly. But since its nineties heyday, the onslaught of low-cost carriers and slick Middle Eastern airlines luring high-end travellers, profits have tumbled. This series will step aboard at a crucial moment in the Virgin story. New CEO Craig Kreeger is determined to turn the business around - staking the future of the airline on sexy new Vivienne Westwood uniforms, new routes and the launch of the Dreamliner plane. But will it be enough to restore Virgin to its former sky-high glory?

This film was first broadcast: 07 Jul 2015

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