Changing relationship between Indian cricket and media - ft. Sharda Ugra | COC | Ep 53

The breakneck speed at which Indian cricket has moved in the last thirty years has meant that a lot around it has changed as well, and that includes its relationship with the media. Sharda Ugra, who has been writing about Indian cricket for the last 35 years, sheds light on how player-journalist relationships have changed in her time as a journalist in this episode of A Century of Stories: Cricket podcast presented by IDFC FIRST Bank.

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The complementing visuals or b-rolls (both images & videos) used in the video are either AI-generated or have been acquired from a licensed source. Some visuals may be used for representation purposes only.

00:00 - 01:50
01:51 - 03:10 - Nature of the relationship between cricketers and Media in the 70s and 80s
03:11 - 05:00 - Sharda's personal equation with cricketers in her early career
05:01 - 07:04 - The era of cricketers Sharda was closest to
07:05 - 10:35 - The impact of Dhoni on media relations
10:36 - 12:05 - The 2003 World Cup gesture by Team India
12:06 - 14:50 - The impact of IPL and professionalisation
14:51 - 20:00 - Importance of words about cricketers
20:01 - 22:30 - Sharda's bicycle accident and cricketers' kind gesture
22:31 - 24:20 - Reporters' role in creating legacy
24:21 - 25:25 - Nature of the job for younger journalists
25:26 - 26:35 - Journalists making up stories
26:36 - 28:40 - Relationship with foreign players
28:41 - 30:54 - When leaks happen?
30:55 - 31:40 - Future with Gill as the leader
31:41 - 34:25 - Sharda's favorite cricketers to interview
34:26 - 35:05 - Question of players' privacy
35:06 - 37:46 - Media's relationship with women's cricket