The Basics of Landing Pages | Proven Tips and Advice for Beginner Copywriters

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0:00 Welcome to "How to write landing pages that don't suck"
1:38 Why landing pages can generate so much income for businesses and copywriters
3:50 What you're going to get by the end of this masterclass
5:14 Why you should listen to us
6:18 Ok shut up tell us what a landing page even IS already
7:33 Common types of landing pages
9:40 Big Tip 1 for Writing Good Landing Pages: Pay Attention to The Customer Experience
13:05 Big Tip 2: Have a Compelling Hook or Idea
15:27 Big Tip 3: Have a Strong, Clear Offer
16:20 Big Tip 4: Get Readers to Take a Singular, Frictionless Action
17:38 The Building Blocks of a Good Squeeze Page (plus examples)
23:01 The Building Blocks of a Good Sales Page (plus examples)
28:52 Practical Advice for Writing Landing Pages as a Beginner
31:34 Q&A and General Discussion
34:15 "What do you say to a client who doesn't like 'salesy' copy?"
37:28 The 5 Skills that can Actually Make Someone a Millionaire
38:15 Reviewing a new copywriter's landing page and discussing how it could be improved

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Want a complete guide to writing copy, research, sales psychology, and landing jobs or clients? Check out our free Copywriting Megacourse ➡️    • The Copywriting Megacourse | The Only Cour...  
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