France vs. Fast Fashion: The CRACKDOWN No One Saw Coming

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France vs. Fast Fashion: The CRACKDOWN No One Saw Coming -

France just did something no other country has dared: it moved to regulate ultra-fast fashion.

From Shein to Temu, the French Senate is targeting cheap, rapid-fire clothing with real financial penalties. But this isn’t just a national policy shift — it’s a cultural signal.

Because underneath the hauls, the trends, and the infinite scroll is a system built on anxiety, waste, and disposable identity.

In this WTH episode, we break down the real story behind France’s fast fashion ban — from the psychological cost of cheap clothes to the deeper question: what does fashion become when it slows down?

This isn’t just about regulation. It’s about values, behavior, and whether fashion can mean something again.

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The Casual is the home of international fashion, culture, and lifestyle based in Tokyo, Japan.
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The Casual is the home of international fashion, culture, and lifestyle based in Tokyo, Japan.

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Chapters
00:00 – Intro
00:28 – Ad Read
01:30 – Surface Story
03:01 – Cultural Context
06:11 – Psychological Core
07:09 – Unspoken Truth
10:06 – Cultural Mirror
11:14 – Final Insight

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