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What is Facebook Rights Manager? | How to Apply for Facebook Rights Menager |
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Facebook Rights Manager: What It Is and How It Works

🔹 What is Rights Manager?

Rights Manager is an official copyright protection tool by Meta (Facebook & Instagram). It is designed to help creators, publishers, and media companies protect their original video, audio, and visual content from unauthorized use. Similar to YouTube’s Content ID, it automatically scans the platform to detect copies of your work.

🔹 How Does It Work?

1️⃣ Upload Reference Files
You first upload your original video, audio, or image files to the Reference Library in Rights Manager. These files act as the “blueprint” against which all other uploads are checked.

2️⃣ Set Match Rules
You can define how much of your content needs to match before it is flagged. For example:

Percentage of the video that overlaps

Duration (e.g., more than 30 seconds)

Audio or video matches


3️⃣ Choose Your Policy
Once a match is detected, you decide what happens:

Block → The copied content is blocked or removed.

Claim & Monetize → The video remains online, but the ad revenue goes to you.

Monitor → Just track the use of your content without taking action immediately.


4️⃣ Take Action on Matches
When Rights Manager detects matches, you can approve, block, claim, or release them directly from your dashboard.

5️⃣ Analyze Reports & Insights
Rights Manager provides reports on:

Where your content is being used

Which pages or profiles are copying your work

How much revenue you are earning from claimed videos

🔹 Why Should You Use It?

✅ Protect your original content from being stolen or misused

✅ Earn revenue even if others upload your content

✅ Avoid false copyright disputes

✅ Strengthen your brand as a professional creator

🎯 In Short

Facebook Rights Manager = Protection + Monetization + Control.
It ensures your content remains yours, and your rights are always safeguarded.