Working With Creators: What “Traditional” Sports Media Is Looking For
Автор: NAB Show
Загружено: 2026-01-12
Просмотров: 10
Sports content leaders from regional and national sports networks, broadcast and cable share insights about what they want from potential collaborations with creators.
Tune in as these executives discuss the prospective upshots of partnerships with creators, their most pressing audience needs and the challenges of crossing the divide between traditional and new media.
Speakers:
Michael Depp, chief content officer, NewsCheckMedia; editor, TVNewsCheck
Alexandra Matcham, vice president of content, NBC Sports Philadelphia
Sean McGarvy, senior director, Digital News, The E.W. Scripps Company
Ed Placey, vice president of production, FanDuel Sports Network
Christy Tanner, chair, Swerve Sports
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