The Audience Capture Problem

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How do you draw the line between what your audience wants vs what you want to share? Today we are talking about something very different - today we are talking about you, my subscribers.

Every channel on Youtube attracts a certain type of people. Some videos get more popular than others, and then creators use those metrics as feedback to make more of certain content.
This is where the problem starts - content creators want more clicks, more views more subscribers and they're willing to give their audience what they want to see. They will often ''read' 'their audience and give them exactly what they want - tell them what they want to hear.

At one point a channel gets in a certain direction because it has been dictated by the audience, not necessarily by the creator. This is a line content creators need to be very careful not to cross.

I've been thinking a lot about this topic and was wondering where do I stand on this scale. Did I give in or am I still staying strong in creating content that I want to share?

I want to keep my audience and grow it, but at the same time, I want to stay true to myself - my values and beliefs.

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Author: Michael Rosmer

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