FIRST Event Tech Specialists | FIRST Takes

Our Event Technology Director, Amy Karwoski discusses how brands can elevate the audience experience by utilizing newer, more effective technologies.

Amy looks at the tech available just a year-and-a-half ago, compared to where it is today. She notes a progression from booking platforms and mobile apps, which were optional and “just a piece of the event puzzle” to now, where digital tech is at the epicenter of the event experience.

Amy also touches on how digital tech is now pivotal as a conduit to deliver content to attendees and to gather important insights for our brands. Finally, she deconstructs experiential tech, providing examples of the potential of gamification in increasing engagement.

All that in a mere 2 minutes!

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https://firstagency.com/first-feed/