Game Theory Is The Cheat Code to Social Media

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In this video, I breakdown the game theory behind social media. To be honest, I went all out on this one. I broke down the players, incentives, games, and strategies for how to win the content game.

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Video Time Stamps:
0:00 Intro
0:50 What is game theory and why does it matter?
1:30 The 4 part game theory framework
1:38 Part 1: The Players (who are the 7 players in the content game?)
4:16 Part 2: The Incentives (what does each player want most?)
11:02 Part 3: The Games (which content game are you playing?)
14:47 Part 4a: The Strategy (how to win the awareness game?)
26:21 Part 4b: The Strategy (how to win the conversion game?)
36:14 Summary, phew

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