Episode 10: Leading with Integrity with Michele Tonkovitz

In this episode of Agency Download, marketing leader and Green Onion Creative founder Michele Tonkovitz joins me to explore what modern marketing leadership really looks like. We discuss Michele’s journey into the industry, the organic growth of her agency, and how strong relationships shape long-term success.

The conversation dives into agency culture, the role of past leadership experiences, and how AI is changing marketing workflows without replacing human creativity. Michele shares practical insights on messaging, content creation, and the evolution of video marketing in an increasingly crowded digital space.

Finally, the episode highlights the importance of self-care, personal growth, and community-building as essential components of sustainable leadership. Listeners will walk away with a people-first perspective on marketing, growth, and leading with intention in a rapidly evolving industry.

━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━

📺 ABOUT THIS CHANNEL

Welcome to my channel where I share insights, stories, and expert perspectives from the world of advertising and marketing. Whether you're a brand owner, marketing professional, or aspiring media buyer, you'll find actionable strategies and industry knowledge to help you navigate the ever-evolving landscape of paid media and programmatic advertising.

🎯 WHAT YOU'LL FIND HERE
Deep dives into paid advertising strategies
Programmatic media buying insights
Industry expert interviews and conversations
Real-world case studies and campaign breakdowns
Tips for scaling your marketing efforts
Latest trends in digital advertising

👤 ABOUT ME

I'm James Williams, and I help businesses grow through strategic paid media and programmatic advertising. With hands-on experience in omnichannel campaigns and media buying, I'm passionate about demystifying complex advertising concepts and sharing what actually works in today's digital landscape.

🔗 LET'S CONNECT

→ Work with me: https://www.trafficandbridges.com/
→ Join my Skool community for in-depth paid media training: https://www.skool.com/paid-media-ment...
→ LinkedIn:   / james-williams-paid-media  
→ Instagram:   / jamespaidmedia  

💡 Want to dive deeper into paid advertising and programmatic media buying? Join my Skool group for exclusive courses, live sessions, and a community of like-minded marketers.

📌 Don't forget to SUBSCRIBE and hit the notification bell so you never miss new content!

#PaidAdvertising #ProgrammaticAdvertising #DigitalMarketing #MediaBuying