Mastering Contact Management: Unraveling Zoho Marketing Automation's 2.0 Contact Properties & Fields

🔍 Explore the depths of Zoho Marketing Automation's contact management system in our detailed tutorial. Designed for marketers and CRM managers, this video lesson is your gateway to mastering contact properties and fields within Zoho.

📊 What You'll Learn:

Contact Overview: Gain insights into the contact overview panel—a consolidated dashboard that reveals your leads' engagement levels.
List & Segment Navigation: Understand how to segment contacts, navigate associated lists, and utilize planners to align with your marketing strategy.
Journey Mapping: Follow the digital footsteps of your contacts' journeys and how to influence them through targeted actions.
Subscription Settings: Learn how to personalize marketing efforts based on individual contact preferences for subscriptions.
Engagement Tracking: Uncover the engagement activities that paint a picture of your contacts' interactions with your brand.
Timeline Analysis: Get up close with the chronological timeline of your contacts' history and interactions.
Contact Properties Deep-Dive: We'll cover how to leverage contact property pages for comprehensive data analysis.
🚀 By the end of this tutorial, you will have the knowledge to manage your contacts like a Zoho pro, paving the way for more successful and personalized marketing campaigns.

💡 Dive in and let's elevate your marketing savvy with the power of Zoho Marketing Automation. Ready to unlock the full potential of your contact data? Click play and begin your journey to marketing mastery!

Lecture portion
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