Should ecommerce brands automate marketing and why? Amadeus Kalinowski for Grinteq Mic.

Ecommerce brands and all businesses going online consider solutions that will help them fasten promotion, reach new audiences more efficiently, and treat the existing customers better. Can marketing automation be a solution? Together with Amadeus Kalinowski, we discuss how marketing automation has evolved and why ecommerce brands should automate marketing in 2022.

Amadeus is the COO of iiiNSIGHT - a consulting company that elevates, activates, and deploys businesses through coaching, technology, and operational systems. Amadeus has a commerce degree and focuses on offering solutions to businesses looking to scale by blending artificial and human intelligence. He is a big advocate of using technology to propel companies but also preaches the importance of the human touch in all facets of the business.

00:00 Intro
02:09 How does marketing automation look in 2022
03:19 How to understand when it's time to integrate marketing automation
06:00 Doesn't automation ruin personalization?
08:51 Will marketing automation replace marketing teams someday?

Get in touch with Amadeus:   / amadeus-kalinowski-592b48201  
Get in touch with Grinteq: [email protected] https://grinteq.com/

#ecommerce #ecommercemarketing #ecommercemarketingstrategy