The Evolution of Takara's Licca-chan Dolls

Have you heard about Licca-chan? Licca-chan is a Japanese fashion doll that is often considered the Japanese equivalent of the Barbie doll. For more than 50 years, Licca has been a companion for children and collectors alike and has been celebrated for her "kawaii" style. In this video, we will be looking at the history of the Licca-chan doll and its evolution over the past five decades.

Timestamps:
00:00 - Introduction
01:23 - Background & First Generation (1967 - 1972)
07:25 - Second Generation (1972 - 1981)
10:32 - Third Generation (1982 - 1986)
14:37 - Fourth Generation (1987 - present)
17:12 - Fifth Generation (1992)
17:50 - Early 90s Struggles
18:29 - Back on Top
20:12 - Post Merger
20:59 - 50th Anniversary and Modern Day
22:09 - Conclusion
22:54 - Ending Screen

Media Credits:
https://haveyouhearddolls.tumblr.com/...

Music Credits:
Limo Ride - TrackTribe
Float - Geographer
Psychedelicacy - Doug Maxwell
Take it Slow - SefChol
Here Come The Raindrops - Reed Mathis
Morpho Diana - Rachel K Collier
Mizuki - Bad Snacks
Robot Boogie - Quincas Moreira
Smile - Slynk
Kazoom - Quincas Moreira
Time to Spare - An Jone
Friday Fugue - Trevor Garrod

Copyright Disclaimer:
Under Section 107 of the Copyright Act 1976, allowance is made for "fair use" for purposes such as criticism, comment, news reporting, teaching, scholarship and research.

Licca and associated characters are the property of Takara-Tomy.

#licca #liccachan #takara