Pricing Decisions and Cost Management
Автор: Mister Leroy
Загружено: 2021-04-04
Просмотров: 4916
This video focuses on the role of full-product costs in the pricing and product-mix decisions. We also look at two major approaches to setting prices: the market-based approach and the cost-plus approach. This video also covers the concept of lifecycle budgeting/costing.
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