PFL® Firm Leader Bret Glenn Went From 15 Years of Family Law Conflict to Estate Planning Success

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In this interview, Personal Family Lawyer® Firm Leader Bret Glenn shares his transformation from 15 years of family law burnout to building a thriving $295k estate planning practice which gives him freedom and fulfillment.

Before joining the PFL® program, Bret was an Air Force veteran who served in the AWACS program at Tinker Air Force Base. After a service-connected injury, the VA sent him to law school. He dreamed of practicing aviation law, but the market wasn't supportive, so he ended up in insurance defense and eventually family law, which he now calls his "hamster wheel journey."

For 15 years, Bret struggled with the constant conflict of family law. As an empath, watching kids lose in every case was destroying him. He'd occasionally try to step away, but kept getting sucked back in because it was his main source of income. When he got engaged to his wife Darla in 2018 and needed a prenup, he couldn't find an attorney who would educate him on his options. That's when he found Ali on Facebook thanks to an ad about New Law Business Model.

What happened next transformed not just his practice, but his entire life. After attending one of our "C4" communication events, he made a commitment: burn the ships and go all in. He took a contractor job at the Air Force base to stabilize income, passed off all his family law cases, and with our help, did nothing but estate planning for the next year and a half.

The results? In October-December 2023 alone, he made $70,000. He rolled into 2024 and grossed $295,000 and $600k-700k in 2025. Now in 2026, he's on track to reach $1M.

💡 Watch and learn:

● How he went from $70K in 3 months to $295K annual revenue
● How he's able to get an average fee of $6,500-$6,750 despite offering military discounts.
● How he escaped the court-driven calendar and opposing attorney conflicts of family law.
● The flexibility he now enjoys in his practice
● How his wife Darla retired from teaching to become his Client Services Director so they could work together.
● Why he helps people BEFORE conflict instead of cleaning up messes after families are torn apart.
● How PFL® provided all the systems, presentations, scripts, and coaching so he didn't have to reinvent the wheel.
● The technology and team structure that freed up his time.
● Why his coach Kevin has been "career changing" by holding him accountable and getting him out of his comfort zone
His story proves that you can escape the litigation hamster wheel and build a practice where you control your time, serve families meaningfully, and create real business value, even if you're burnt out and ready to quit law entirely.


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