2025 Manufacturing Summit | Strategy Session: Strategic marketing for manufacturers
Автор: BizTimes Media
Загружено: 2025-10-10
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Manufacturing Summit | Presented by BizTimes Media
Tuesday, October 7, 2025
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Strategy Session
Strategic marketing for manufacturers: Thriving amidst economic change
Presenter:
Justin Kerley, Owner, Top Floor
In an unpredictable economy, manufacturers can't afford to take a passive approach to marketing. This session is designed to arm manufacturing leaders and marketers with actionable strategies to not just endure economic change—but to grow through it.
We'll start by breaking down the power of a marketing SWOT, offering practical tools for assessing your position in the market and uncovering your true competitive edge. Then, we'll dive into "downturn" proof marketing tactics that help keep your pipeline active and your brand resilient, even during slowdowns. Finally, you’ll walk away with strategies to deepen customer loyalty—because strong relationships are the most reliable engine for long-term success.
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