Startup Innovation Secrets from Renee Gregor | Corporate to Entrepreneur

Startup Innovation Secrets from Renee Gregor | Corporate to Entrepreneur

*🎧 Whether you're rethinking your CRM stack or exploring AI in Salesforce, this is a must-watch for modern tech leaders.*

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Welcome to Heartbeat: Tactical Insights for CIOs. In this episode, we sit down with **Renee Gregor, COO of Park Pro**, to explore what it really takes to **drive innovation beyond just technology**—and why execution matters more than buzzwords.

With *15+ years of experience in client strategy**, working with brands like **Macy’s, BMW, Ralph Lauren, and Coca-Cola**, Renee brings a unique perspective on **translating big-company strategies into startup agility**. She shares firsthand lessons on **navigating the shift from corporate to startup environments, breaking rigid processes, and building a culture that thrives on execution.*

We cover some **must-know insights for CIOs and COOs in 2025**, including:

🚀 *Why digital transformation fails without cultural alignment*

🔄 *How AI and ‘systems thinking’ are reshaping execution strategies*

📉 *What CIOs can learn from Kodak’s infamous downfall*

⚡ *Why traditional consulting models are broken—and what works instead*

📊 *Practical ways to ‘fail forward’ and make meetings actually productive*

Whether you're leading change at a Fortune 500 company or scaling a startup, this conversation is packed with **real-world tactics you can apply today**. Let’s dive in.

00:00 Introduction to Driving Innovation
00:14 Meet Renee Gregor: Transforming Strategy
02:23 Corporate vs. Startup Mindset
02:41 Challenges in Process and Infrastructure
07:35 The Role of Culture in Digital Transformation
10:56 The Kodak Moment: Lessons in Innovation
13:39 Park Pro: Disrupting the Parking Industry
19:17 The Broken Consulting Industry
22:06 Exploring Problem-Solving Approaches
23:15 The Middle Ground: Done With You Model
25:19 Leveraging AI for Business Innovation
26:47 Importance of Systems Thinking
28:06 Challenges in Corporate and Startup Worlds
31:22 Data-Driven Decision Making in Startups
34:48 Corporate vs. Startup: Bridging the Gap
40:47 Embracing Failure and Innovation
43:20 Final Thoughts and Takeaways

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