What Makes a Product Sell Out
Автор: salenaknight
Загружено: 2025-09-11
Просмотров: 47
In this episode, I’m joined by Erica Kiang, founder of Babel Fair Showroom and former buyer for Ann Taylor, to break down exactly what makes a product sell (and what gets left on the rack).
Whether you’re an independent retailer curating your assortment or a product-based brand trying to land shelf space in stores like Nordstrom, this conversation is full of real-world strategies you can implement today.
🎯 We cover:
What makes a true bestseller (hint: it’s not just what sells out)
How to create exclusive deals that retailers love
Why most small retailers underuse their biggest superpower: the customer
Sell-through rates, markdown strategies, and the truth about windows, catalogs & shelf space
📌 This is your masterclass on merchandising, buying, and building meaningful brand-retailer partnerships.
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*🔗 Connect with Erica Kiang:*
👉 [Facebook](https://www.facebook.com/profile.php?...)
👉 [Instagram]( / erica.kiang )
👉 [LinkedIn]( / erica-kiang-55730317 )
👉 Want to maximize Q4 this year? Join me inside the Scale Your Store Accelerator https://scaleyourstore.com
🔗 Connect with me:
Instagram: / thesalenaknight
Podcast: Bringing Business to Retail (available on all platforms)
#Retail #Ecommerce #HolidaySales #BlackFriday #SmallBusiness #RetailStrategy
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