Increase Conversions in Google Shopping For Small Businesses Part 2

📦 Google Merchant Center Setup & Best Practices | Boost Shopping Ad Performance

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Setting up Google Merchant Center the right way is the foundation for successful Google Shopping campaigns and free listings. In this video, I walk you through everything small businesses need to know — from setup to compliance, feed quality, and campaign structure.

What you'll learn:
✅ How to properly set up and verify your Merchant Center account
✅ Best practices for avoiding account suspensions
✅ How to improve your product feed and fix common disapprovals
✅ Tips for using Merchant Promotions and review programs
✅ The pros and cons of Standard Shopping vs. Performance Max campaigns
✅ Smart segmentation strategies to maximize conversions and control budget
✅ How to structure your campaigns for both reach and profitability

Whether you're launching your first product feed or want to fine-tune your campaigns, this guide covers actionable insights to help your products succeed in Google’s shopping ecosystem.

👉 Perfect for eCommerce businesses, DTC brands, and agencies managing Shopping ads.

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