In the Age of AI Search, PR Holds the Keys to Visibility
Автор: SpinSucks
Загружено: 2025-07-21
Просмотров: 229
In the age of AI-generated answers, PR holds the keys to visibility.
Generative AI search is changing everything about how your audience finds and trusts information. Gini Dietrich explains why communicators are best positioned to lead—and how you can ensure your brand earns its place in AI-generated answers.
In this episode, you’ll learn:
• Why brand mentions and authoritative signals matter more than ever
• What McKinsey’s “Attention Equation” means for communicators
• How PR is uniquely positioned to win the zero-click game
• Tactical steps to audit your brand’s signals and earn AI visibility
• How to protect your brand narrative in a biased, AI-driven world
Ready to future-proof your visibility? Dive in.
Join the Spin Sucks Community for more: https://spinsucks.com/spin-sucks-comm... us for more PR and AI strategies:LinkedIn: /
#PublicRelations #AI #GenerativeAI #SpinSucks #PESOModel #PRStrategy #Visibility #EarnedMedia
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