The Power of Perspective: Finding Opportunity in Waste with Julian Mmela | Episode 17

In this episode of Not Wasting A Single Story, we sit down with Neo Julian Mmela, the Managing Director of Arefa Group, a company leading the way in hazardous and general waste management.

Neo shares his journey of building Arefa Group from the ground up; a self-funded venture born out of passion, persistence, and purpose. He discusses:

How his company is educating primary school learners on the value of different waste streams.
Why mindset matters for young people entering the waste management space.
The challenges local businesses face in accessing funding and accelerator programmes.
How South Africa can build a stronger, more supportive ecosystem for green entrepreneurs.

This conversation is a powerful reminder that waste is not just something to discard, it’s an untapped resource and a pathway to sustainable growth and innovation. 🌱

🔊 Listen now and get inspired to see waste in a new light — as treasure, not trash.


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