How Saatchi & Saatchi Built a Winning Data-Driven Strategy

How do leading agencies like Saatchi & Saatchi apply unified data standards through Claravine to improve campaign measurement for top-tier global clients? Kamrin Coffey, Claravine's Customer Marketing Manager, chats with Paulina Davila, Lead Data Engineer and Kendra Kitagawa, Director of Ad Operations to find out.

Topics discussed:
00:00 Introduction
00:33 Biggest challenges before Claravine
02:26 How Claravine improved communication
03:47 Final thoughts

About Claravine -

Claravine is redefining data integrity software for the global enterprise. Standardize, connect, and control data collaboratively.

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➤ Meet with a Claravine expert: https://clr.vn/3QLYr78