Ather Energy’s Tarun Mehta talks about the growing electric two-wheeler market in India

In a conversation with Kushan Mitra, Tarun Mehta, co-Founder Chief Executive Officer of Bengaluru-based two-wheeler electric start-up Ather Energy talks about industry growth and future prospects. The start-up which counts several prominent venture capital firms as investors is heading for an estimated $1.5 billion Initial Public Offering in mid-2025.

Mehta also talks about how India is now at the forefront of electric two-wheeler technology, whether ICE and Electric products will co-exist and why electric scooters are seeing ‘overwhelming’ growth with every major OEM now in the market. And how Ather tries to stand apart with quality and technology as the company intends to launch ‘one magical feature’ every year as the company manages to develop everything in-house. But how do electric two-wheeler and vehicle companies manage such rapid rates of development with products changing every year? And offering backward compatibility.

#AtherEnergy #electricvehicles #StartUp



00:00 Intro and growth of electric two-wheelers in 2024

02:25 Ather’s USP - ‘One Magical Feature Every Year’

03:29 How do so many disciplines of engineering work together at Ather?

04:37 Everything is developed ‘in-house’

05:43 How to manage rapid development in the industry and backward compatibility

07:30 New battery chemistries

09:00 India is the world’s most advanced two-wheeler market
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