Loïc Prigent at Les Fontaines Parfumées | LOUIS VUITTON

Les Fontaines Parfumées. Loïc Prigent heads to Louis Vuitton’s perfumery atelier in Grasse to meet with Jacques Cavallier Belletrud, touring the historic estate turned fragrance workshop, prior to the release of the Master Perfumer’s latest creation: Coeur Battant.

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Since 1854, Louis Vuitton has placed fashion in the context of culture bringing unique designs to the world, combining innovation with style and uncompromising quality. Today, the Maison remains faithful to the spirit of its founder, Louis Vuitton, who invented a genuine "Art of Travel" through luggage, bags and accessories which were as creative as they were elegant and practical.

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