Empathy-Driven Social Strategy for Nonprofits with Brynne Krispin
Автор: Virtuous Software
Загружено: 2025-08-19
Просмотров: 71
How can social media be a relational tool — not just a megaphone?
In this episode, hosts Carly Berna and Scott Holthaus talk with Brynne Krispin, founder of Cause Fokus, about what it takes to build authentic donor relationships through content. From activating personal leadership profiles to empathy-informed storytelling, Brynne shares practical advice, strategies, and encouragement for every nonprofit communicator.
Claim your special listener discount on Brynne’s brand-new ebook, Read the Room: Why Empathy is the Secret Sauce in Successful Branding. Get 50% off with the code VIRTUOUS here: https://stan.store/brynnekrispin/p/eb...
Learn more about Cause Fokus: https://causefokus.com/
Connect with Brynne on LinkedIn: / brynnekrispin
🎧 The Responsive Lab is brought to you by Virtuous — the Responsive Fundraising Platform designed to help nonprofits grow generosity at scale.
00:00 - Intro
03:26 - Get to know Brynne
04:43 - Challenges in nonprofit storytelling
06:57 - Empathy-driven content strategy
10:42 - Practical examples of empathy in content
12:07 - Social media management tips
17:40 - The importance of active engagement on social media
21:59 - Measuring social media success
25:44 - The key to deeper engagement
28:54 - Using AI tools for enhanced engagement
31:01 - Custom content creation
33:48 - Mystery Questions
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