Sony, Canon, & the Camera War for Content Creators

As content creators demand more from their gear, Sony and Canon are in a quiet war for dominance. With rumors of Sony’s FX2 and Canon's possible lower-cost full-frame video camera, the stakes are high. In this video, I break down what each brand needs to do to stay ahead—especially as features like open gate, reliable autofocus, and better battery solutions become non-negotiable. The content creator space is changing fast. Who’s really listening?

Topics to cover:

Sony FX2 rumors — what it could be and where Sony currently stands.

Canon's rumored new low-cost full-frame video camera — possibly under the C80/C400.

R5C cancellation & missed opportunity (battery + identity crisis).

The trend of content creators needing hybrid features: internal NDs, open gate, solid AF.

Why Open Gate is no longer niche—it’s about social deliverables and efficiency.

Let me know in the comments if you’ve had your own full-circle creative moment. Or if you’re building toward one right now.

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