Followup CRM’s Journey to 2000 Customers with Erick Vargas

In this episode of the SaaS Marketing Superstars podcast, I spoke with Erick Vargas. Erick is the President of Followup CRM. A SaaS CRM software built for Construction professionals.

Episode Highlights:

Erick breaks down his journey with Followup CRM and how he rose into a leadership role (0:17)
How Followup CRM grew to over 2000 customers despite running a lean operation (2:22)
The biggest growth lever for Followup CRM and the power of a partner ecosystem (3:24)
Using webinars, stories and case studies to spur business growth (5:09)
How they are encouraging a greater adoption of software in the construction industry and inspiring the younger generation (8:02)
The next frontier of growth in the company (9:36)
Favorite books, apps, communities and business leaders (13:56)

Check out the show notes and get links to all the resources mentioned in this episode here: https://aaronzakowski.com/podcast-fol...