VWAS | Transforming Lives, One Thread at a Time | Banaras Brocade | Varanasi | HCLF X AIACA

Varanasi Weavers and Artisans Society (VWAS), functions as a marketing platform benefiting the small, marginal weavers through a decentralised
approach. It recognises the marginal constituency, within an exploitative and skewed ecosystem, with several stakeholders that have sought to commercialise their craft, yet maintain the overall status quo

Propelled by loss of markets, declining skills and difficulty catering to new markets, a large number of artisans have migrated in distress situations to urban centers in search of low, unskilled employment in industry. To address this problem, AIACA implemented this project supported by #HCLFoundation began in April 2022, which aims at contributing to the economic competitiveness of the Indian handloom sector and promote the wellbeing of 400 handloom artisans through a hub and spoke model in Varanasi and Barabanki (Uttar Pradesh). Project initiated to empower 400 weavers and Zardozi workers in Varanasi and Barabanki, with support from HCL Foundation under its HCL Uday Program

AIACA with support from @HCLFoundation has generated a ground breaking impact to sustain VWAS which included fcilitation for oboarding on platforms such as Okhai, Go Coop, and with buyers like Sasha, Vandana and others. AIACA has also facilitated VWAS in many Governmental and non-Governmental exhibitions which increased their income significantly.

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