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Why is it so important for companies to engage in bold innovation?
Автор: Planisware
Загружено: 2015-06-11
Просмотров: 2722
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In this video, Dr Cooper contrasts bold innovation-type projects with renovation-type projects and explains why the first are so important for company success.
Dr Robert Cooper (www.bobcooper.ca) is known worldwide as the inventor of the ubiquitous Stage-Gate methodology for new product development (http://www.prod-dev.com/stage-gate.php). Through in-depth study of the world’s top performers for over 30 years, he has developed unparalleled understanding of what makes companies winners at the product innovation game.
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