Currently several product categories are rapidly gaining popularity in India.

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*Currently, several product categories are rapidly gaining popularity in India. The major categories are as follows:*

1. *Apparel (Clothing):* Apparel is the largest segment in online sales, including clothing for women, men, and children.
2. *Mobile Phones:* With the growing demand for smartphones, various brands and models of mobile phones are selling extensively online.
3. *Beauty Products:* The demand for makeup and skincare products is increasing, especially for natural and anti-aging products.
4. *Fitness Equipment:* Due to rising health awareness, the demand for fitness equipment is growing.
5. *Pet Supplies:* There is also an increasing demand for pet care products.
6. *Baby Products:* Online sales of baby care products are witnessing rapid growth.
7. *Consumer Electronics:* The demand for electronic gadgets like headphones and smartwatches is rising.
8. *Home Decor:* Online sales of home decoration products are also on the rise.
9. *Fashion Accessories:* The demand for shoes, jewelry, and other accessories is increasing rapidly.
10. *Toys and Games:* Online sales of children's toys and game-related products are also growing.

*The increasing demand for these product categories is driven by changing consumer lifestyles, urbanization, and rising incomes.*

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