2026 Housing Market What's Actually Happening

Looking for Real Estate Market predictions for 2026? We've got you covered! If you're waiting for the real estate market to go back to "normal" – I have news for you. This IS the new normal, and here in Lake Geneva, we figured it out first.

In this video, Jade breaks down:
✅ What national forecasters are predicting for 2026 (and why they're missing the point)
✅ Why "affordability" headlines are misleading – what's really improving is market friction
✅ The shift from emotional buyers to analytical, strategic buyers
✅ Why the median first-time homebuyer is now in their early 40s (not 30s)
✅ Three scenarios for 2026: Baseline, Bullish, and Conservative
✅ What's happening in the Geneva Lakes area specifically

*THE TRUTH ABOUT 2026:*
This won't be the year of the boom – it's the year the market gets smarter. We're moving from an adrenaline market to a strategic one. Buyers are using AI tools to analyze total costs, renovation risks, and long-term value. Sellers who tested fantasy prices in 2025 got rejected. That lesson carries forward.

*YOUR 2026 PLAYBOOK:*
For Buyers: Stop waiting for 5% rates, negotiate aggressively, know your numbers, and move decisively on good properties.

For Sellers: Price it right immediately, sell move-in ready (not potential), and understand that no amount of marketing overcomes poor condition.

For Luxury Market: Buyers are selective, discreet, and uninterested in inheriting someone else's unfinished dream.

👋 *Thinking of buying or selling in the Geneva Lakes area?*
Let's talk strategy. I'll help you make your next move with clarity, confidence, and maybe even a few laughs along the way.

🕵️‍♀️ *Need a personalized price valuation or a savvy home buying plan?*
Let's grab a coffee or schedule a call.

*Make your next move… Legendary.*

📧 Email: jade@legendaryrealestateservices.com
📞 Call: (262) 204-5534


#RealEstate #LakeGeneva #HousingMarket2026 #RealEstateTips #HomeBuying #HomeSelling


If you're still waiting for the real estate market to go back to normal, it's time to adjust your perspective. This video explores the "new normal" in the local housing market, contrasting national headlines with actual conditions in Lake Geneva. For anyone interested in real estate investing or simply looking for home buying tips, understanding this shift is key to making informed decisions amidst the current economy.