Choice blindness | Petter Johansson | TEDxUppsalaUniversity
Автор: TEDx Talks
Загружено: 2017-01-08
Просмотров: 28815
We think we know why we do as we do. Through his research on choice blindness, Petter Johansson and his research group shows that this is not always the case.
As cognitive scientist at Lund University and a Fellow at Swedish Collegium for Advanced Study, Uppsala, he studies choice blindness and preference change using methods ranging from questionnaires to close-up card magic.
This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at http://ted.com/tedx
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