The Peak End Rule: Daniel Kahneman & Barbara Frederickson: Animated Summary

📖⭐️ Get the key insights from 50 bestselling books in one beautifully illustrated guide! Grab your copy here 👉 https://bigideasgrowingminds.com/grow...

Today we will explore a Big Idea known as ‘the peak-end rule. A rule first brought to light by psychologist and economist Daniel Kahneman and researcher Barbara Frederickson. Let’s dig straight in!

The peak-end rule - in a nutshell

“The peak-end rule is a mental shortcut in which people judge an experience largely based on how they felt at its peak (i.e., its most intense point) and its end, rather than based on the total sum or average of every moment of the experience.”
It is a mechanism the brain uses to compensate for its limitations. See, our brains can only process and remember so much, and hence our cognitive processing system creates shortcuts to more efficiently:
sort through any incoming information,
integrate that information,
process it,
and then make a decision.
In other words, we compensate because we are limited in the amount of detail our memories will hold! And with that compensation comes the tendency only to recall the peaks and endings of things we experience throughout life.
We hope you will enjoy this video we will walk you through the Peak-End Rule in greater detail.

Please consider subscribing to the channel so you don't miss out on future Big Ideas!!

**And If you enjoy our videos, please consider supporting us on Patreon – Your support would not only mean the world to us but also allow us to continue making awesome FREE content for many years to come.

Click here to learn more:   / bigideasgrowingminds  

Also, if you have any thoughts, insights, or ideas for books to cover, we’d love to hear from you. Please leave a comment below. And please consider Subscribing to the channel - Your support means the world to us.

If you are intrigued and would like to get more insights on BigIdeasGrowingMinds, visit our Website: https://bigideasgrowingminds.com/

Start a conversation and stay updated on new videos and upcoming content by visiting our Facebook or Instagram pages:

•   / bigideasgrowingminds  
•   / bigideasgrowingminds  

Let’s stay connected:   / bigideasgrowingminds  
Take care and see you soon.

#Bigideasgrowingminds #becomeabetteryou #KnowledgeBouillonCubes #DanielKahneman #Barbara Frederickson #ThePeakEndRule #BehaviouralEconomics #BigIdeas #GrowingMinds #Learning #Leadership #Leadershipdevelopment #Development #Selfdevelopment #communication #booksummary #meaning #Selfreflection #Inspiration #PersonalDevelopment #Leadershipqualities #LeadershipSkills #Selfimprovement #becomeabetterleader