An important part of marketing is learning about your customers. Everyone goes through a journey (whether consciously or not) when they buy a product or service - from the recognition of their need right up to purchase and review.
Learn how to align your marketing efforts with customers needs in this recorded webinar presented by Peter Sumpton on the Consumer Decision Making Process. You can also use this marketing theory to identify opportunities and put yourself in your audience's shoes.
Want to learn more? Check out the links below:
More on Consumer Decision Making Process: https://www.professionalacademy.com/b...
Browse Marketing/Digital Marketing courses: https://www.professionalacademy.com/p...
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