The Funnel Fundamentals of Finding the Right Buyer with Rick Meros

In this episode of the Trends Property Insight Series, we sit down with Rick Meros of Professionals CPRE to unpack the human side of selling homes and the value of having a real relationship with your agent. With years of experience in real estate and strategic growth, Rick brings a refreshing perspective on what sellers truly need during one of the biggest transitions of their lives.

Rick shares how Professionals Real Estate approaches the sales process with empathy, clarity, and practical know-how, supporting vendors with education, realistic pricing strategies, and smart, localised marketing. He explains the importance of understanding your “why” before you list, how to prepare emotionally for selling, and why connection, not commission, is the real foundation of trust in a successful agent-client relationship.

Throughout the conversation, Rick also explores the evolution of real estate in New Zealand, the increased complexity that sellers face today, and why experience, accountability, and strategic planning are more important than ever. He reflects on the mindset shifts homeowners undergo when deciding to move, and how Professionals Real Estate empowers both agents and clients to achieve better outcomes through aligned values and clear expectations.

This is a must-listen for anyone thinking about selling, feeling overwhelmed by the process, or wanting to find the right agent to guide them through the journey. Rick’s message is simple and grounded: selling your home is not just a transaction, it’s a relationship — and the right support can make all the difference.