THE HISTORY OF ITALIAN TAILORING FEATURING MADS MIKKELSEN​

Introducing the Torino jacket – a masterpiece of ZEGNA tailoring, worn by Global Ambassador Mads Mikkelsen in our Winter 2025 campaign.

Shot inside the storied halls of Teatro Regio di Torino, the very place where Ermenegildo Zegna once walked more than a century ago, this campaign honours the city that helped shape a sartorial legacy.

In 1910, our Founder arrived in Torino not just to sell fabric, but to build a future – with his tailor, he created the now iconic Torino style. It was more than a jacket. It was the beginning of a new way of dressing, and of living.

Today, @theofficialmads embodies that same vision in the Torino jacket. Crafted in rare Vellus Aureum wool, its wide lapels, rounded pockets, and powerful shoulders speak to a heritage that is very much alive. Paired with the contemporary ease of Triple Stitch™ Vetta shoes, the look reflects a house that honours its roots while redefining what tailoring can be.

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#VELLUSAUREUM
#ZEGNAWINTER25