Building Trust in Marbella’s Property Market | LPA Insights | DM Properties – Knight Frank
Автор: DM Properties - Knight Frank
Загружено: 2025-11-24
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Mariano Beristain, Managing Partner at Diana Morales Properties – Knight Frank, speaks with Álvaro Botella, President of the Leading Property Agents (LPA), about the association’s work in Marbella and along the Costa del Sol.
They look at the current market, the push to raise professional standards and the steps being taken to give buyers and agencies more clarity and confidence.
Álvaro explains why the LPA was created, what it expects from its members and how it works to provide clearer information and reassurance across the sector. The conversation touches on the need for regulation in Andalusia, the role of structured training and the value of a shared ethical framework.
They discuss the impact of new technology, including AI, and how it is changing the way agents work and support clients. Both agree that, despite these advances, the core of the job remains the same: listening carefully to clients, understanding what they need and guiding them with precision and transparency.
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