Designing Innovation: From Concept to Market Impact
Автор: Business RadioX
Загружено: 2025-11-25
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On this episode of Atlanta Business Radio, host Lee Kantor welcomes Wayne Li, a senior product development and design leader whose career has been defined by turning ideas into revenue-generating businesses. With deep expertise in industrial design, brand management, and global product strategy, Li has helped Fortune 500s like Panasonic, Northrop Grumman, and Home Depot—and advised academic institutions worldwide—reshape their approach to innovation. Beyond driving profits and market growth, he also brings a unique perspective as an expert witness in intellectual property litigation, spanning consumer products to advanced technologies. Tune in to hear how customer-focused design, strategic differentiation, and design thinking can spark innovation and create lasting impact in today’s competitive marketplace.
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