The life-changing qualities of Greek Mountain Tea | Demetri Chriss | TEDxAlexandroupolis

When Demetri Chriss left New York for the Greek Mountains to create "tuvunu" - an all-natural soft drink from an ancient herbal infusion that Hippocrates once praised as a panacea - he never anticipated that a seemingly straightforward business venture would end up being a life-changing experience for him or the local Mountain Tea growers... In this talk, Chriss shares some shockingly simple but oft concealed truths on sustainability, corporate social responsibility and the root causes of Greece's seemingly never-ending financial crisis that his "tuvunu" project has brought to light.

Demetri Chriss is a member of the Board and CEO of Tuvunu, a Greek producer and exporter of all-natural beverages and condiments headquartered in Thrace. He has held managerial positions in organizations large and small, including Macedonian Thrace Brewery and the Express Kalofolias where he served as Director of Business Development, and Senior Development Officer-North America of Anatolia College. Over the past two decades, Demetri has worked as a contributing editor and columnist for publications in Greece and the US such as Kathimerini, The National Herald of New York, Makedonia Daily, Athens News, Athens Insider and Paratiritis of Thrace. He has also appeared as a guest commentator on CNN International and BloombergHT TV in Turkey. In addition to his media experience, Demetri served as publications editor for PricewaterhouseCoopers Prague and foreign relations adviser for the Prefecture of Thessaloniki. Demetri holds a Bachelor of Arts degree from Sarah Lawrence College in NY .

This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx