How theater kids are changing the wedding industry (WII 175 with Holly Gray)

Wedding planning - but make it Broadway! Today on Wedding Industry Insider Podcast, we've got Holly Gray with us to talk about her "outlandishly wonderful" weddings.

Holly is the owner of Anything But Gray Events, a SoCal wedding planning business that's full of color and authenticity. And Holly's theater background is a big part of her company's success!

Tune in to hear how Holly made a terrifying shift away from milquetoast weddings and started doing work that filled her with pride. We'll also talk about spirituality, failure, and competition for wedding planners.

Stick around until the end to hear Holly talk about her pricing structure for Anything But Gray Events and how she's building community through WIPA (Wedding Industry Professionals Association).

We're sending big thanks to Holly for being so real with us during this fun and enlightening interview! Let us know what you think!

00:00 Introduction & Preview
01:56 The origins of Anything But Gray Events
03:59 How a theater background influenced Holly Gray’s approach to weddings
09:50 Creating something unique as a wedding planner
12:14 Making the “terrifying” shift into the bold and creative
14:40 Holly Gray & Eddie Babbage discuss failure
17:10 Spirituality as a wedding planner
18:05 Community and WIPA for wedding pros
23:20 How confidence and niching down can help you find your community
26:26 Holly Gray reflects on what has made her successful
33:00 Lessons learned as a divorced wedding planner
38:28 Turning down the volume of what other people think
43:40 Dealing with people who want you to fail
50:34 Holly Gray’s #1 advice for wedding pros
51:33 How to create your pricing for wedding planning
55:47 Making more out of less when you niche down
59:18 How to connect with Holly Gray and become a part of WIPA
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Our company, Timeline Genius, is committed to bringing you bi-weekly conversations with our Founder and CEO, Eddie Babbage, and top figures in the wedding industry about building your business and brand.

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